I am a big fan of thank-you notes, and of snail mail in general. (My goal for 2015 is to send out at least one handwritten note/letter a week.) That said, I wish I could send each and every attendee of our Reader Survey Book Banter event a personal thank-you note for taking the time to come and give us your thoughts.
My latest thank-you note stash. Pretend this note is written inside.
However, since 300 people came, most of our Bethany House authors would prefer that I not do this, since it would mean I would have no time to actually do my job and promote their books. So this will have to do.
It was fun seeing you all interact with each other as well as the questions. Of course, I’m always glad to see people getting excited about books—even books that aren’t published by Bethany House. There’s a kind of selflessness to those of you who read and review and promote these novels that I can’t tell you how much I appreciate.
I’m only about 1/3 of the way through compiling the results of the survey into a report for our team, and already I’m delighted by some of the great and creative ideas you all included. I’m the sort of person who would love to start changing everything starting tomorrow and adding a dozen new things to my calendar. That probably will not (and should not) happen. But I do hope we can slowly implement some of the ideas you suggested, and pass along some to our authors.
Of course, there are always practical constraints to implementing some good ideas. Especially money and time—how irritating that we have to consider things like that! For example, I would love to get more of our authors out to meet you all at book signings, but from a practical standpoint, travel is expensive and store events aren’t profitable enough to make up for that. So do know that if one of your ideas never comes to be, there’s probably a good reason behind it…though I’d love to try them all!
Besides sharing insight and ideas, thanks for letting us peek inside your world: from how you make decisions about new authors to try to how many of those free ebooks you actually read to what makes a cover stand out. We’re always talking in marketing meetings about what you all are looking for, and all this feedback will help us get that right.
Welcome to the giant, extended Bethany House family of readers and bloggers and editors and authors and everyone who wants to help get these great books out into the world.
Now back to collecting survey results! Think of me as I tally and quote and graph and summarize.
Bethany House Fiction Publicist
An example of the printed blog reviews that Brittany binds and sends to the authors!
P.S. To those of you who read and responded to the question about who reads blogger reviews, Brittany, our marketing assistant, said your comments made her day! She’s the behind-the-scenes one cheering you all on, and is looking forward to seeing many gold star reviews in the future.